To gain the Diploma in Professional Marketing, a pass in both mandatory modules plus one elective module is required. However, each module can be taken as an individual award, which can be built up to achieve the full qualification.

​

Qualification overview

The Diploma in Professional Marketing is designed to offer progression from all CIM Level 4 qualifications and also links with the Diploma in Professional Digital Marketing. Successful completion of the Diploma in Professional Marketing will establish your knowledge, skills and understanding enabling you to perform at a management level and carry out an essential and successful professional marketing role within the workplace. Some typical job titles of those studying this qualification may include: marketing manager, marketing and communications manager, corporate communications manager and brand manager.

 

How will it benefit you

• Get a unique opportunity to blend practical skills and academic understanding

• Improve your global competitive advantage, increase your confidence and employability

• Keep up with the latest trends and stay ahead in your field

• Invaluable opportunity to network with other marketers

• CIM qualifications are recognised by businesses all over the world.

 

Entry criteria

One or more of the following is required to gain entry onto this qualification:

• CIM Level 4 Professional Certificate in Marketing or CIM Level 4 Certificate in Professional Marketing or CIM Level 4 Certificate in Professional Digital Marketing.

• Any relevant Level 4 qualification – Bachelor's or Master's degree, with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor's degrees or 60 credits with Master's degrees)

• Professional practice (suggested two years marketing in an operational role) and diagnostic assessment onto Level 6.

 

If English is not your first language, you will need to demonstrate that you have achieved one of the following English Language qualifications in the last two years:

• IELTS Academic Modules with an overall score of 6.5 (each component pass mark must be 6.0 or above)

• Cambridge Certificate of Advanced English grade b or above.

 

CIM will consider other equivalent alternatives.

​

​